Interaction Design and Creative Direction

CNN on Apple News

Delivering CNN’s wealth of digital content to new audiences elegantly and seamlessly.

Apple News - A - Alt.png
Unleashing content for new audiences

Unleashing content for new audiences

Every article CNN publishes is delivered and transformed for Apple News. The challenge was both technical and visual — the team had to learn the possibilities and constraints of new technology to translate an entire library of content to a new platform. All embedded media, videos and galleries were mapped to assure as complete an experience as possible.

Elevating content through purposeful design

Elevating content through purposeful design

The design of CNN on Apple News is familiar, yet distinctive. Minimalistic templates enhance the visual aesthetic of CNN’s content — removal of unnecessary elements, clear typographic hierarchy, and elegant transitions provide a premium feel.

Apple News - D.png
Scaled for success

Scaled for success

CNN’s content spans a diverse array of topics, from entertainment and politics, to travel, business and style - all with consistency and elegance.

Since launch in 2015, CNN has consistently remained one of Apple's most viewed publishers, reaching millions of devices every day.

Apple News - E.png